GMI Construction Group PLC has announced the promotion of marketing and communications specialist Ian Cheveau to Associate Director of Marketing.
Having helped establish its marketing team and oversee the implementation of its brand in line with GMI’s rapid growth, Ian has played a key role in helping build the company’s profile and reputation in its key regions in the North of England and Midlands.
Ian, a trained journalist and a former contributor to national and regional publications, has more than 20 years’ experience delivering a wide range of on-line and off-line communications and marketing strategies.
His career spans many different sectors, before specialising in the construction industry for companies such as Balfour Beatty. Ian has also worked in education, leading communications on government contracts (Ofsted), and communications manager for the University of Central Lancashire, as well as in the health service as a communications specialist for St Helens and Knowsley Teaching Hospitals NHS Trust.
Ian will continue to lead GMI’s marketing activities, working with fellow directors and teams across its offices in the North East, North West, Yorkshire and the Midlands to further highlight the company’s activities in sectors such as logistics, student accommodation, leisure and mixed use developments featuring homes and retail premises.
Ian Cheveau said: “I am very proud to become an Associate Director in the business and continue to support the exemplary projects that are taking place across GMI by highlighting the expertise, experience and capabilities of our people. The GMI brand, on the back of the company’s rapid and continual growth, is achieving great recognition and through our team we will ensure it remains a highly visible business that is associated with quality, sustainability and a commitment to supporting the levelling up of the North and Midlands.”
Lee Powell, CEO of GMI Construction Group PLC, said: “Ian is an example of the driven and talented people that we attract to GMI and provide the opportunity to develop and progress their careers with the business.
“He has been fundamental to the both the public persona of the GMI brand and also help deliver positive and consistent internal communications within the business, which is essential as we continue to grow and expand our workforce.”
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